Watch VoirFilms. Craig Kelly, a latchkey kid whose athletic prowess and innovations would revolutionize winter sports, takes him around the globe and pushes him into ever more extreme environments that would ultimately take his life. It is also a definitive, immersive account of snowboarding and the cultural movement that exploded around it, growing the sport from a minor Gen X cult hobby to an Olympic centrepiece and a billion-dollar business full of feuds and rivalries.